AI SEARCH – AEO / GEO

Get cited by AI, not just ranked by Google

Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) for Australian businesses. When someone asks ChatGPT, Perplexity or Google's AI about your category, your brand should be the answer it quotes.

Custom scoped

What's Included

AI Visibility Audit

Baseline how often you are cited across ChatGPT, Perplexity and Google AI Overviews for your priority queries, and who is cited instead.

AI Crawler Access

robots.txt configured so every major AI crawler (GPTBot, PerplexityBot, ClaudeBot, Google-Extended) can reach and cite you.

Extractable Content

Definition blocks, comparison tables, FAQ blocks and statistic blocks so passages are quotable when an AI builds an answer.

Schema Markup

Organization, Article and FAQPage JSON-LD, the structured data AI uses to understand your pages. 30 to 40% higher AI visibility.

Machine-Readable Layer

llms.txt, AGENTS.md, structured /data JSON endpoints and a .well-known/agent-skills manifest so AI agents understand your whole offer.

Share of AI Voice

A citation baseline and monthly tracking across the major AI platforms so you can see your visibility move, not guess.

What You Get

  • Cited inside AI answers, where buyers now start their research
  • Content restructured so passages are extractable, not buried in prose
  • Statistics and sources added, the single biggest citation lever
  • Schema and machine-readable files AI systems and agents can parse
  • Third-party presence strategy (Wikipedia, industry, review sites)
  • Measured by citations and share of AI voice, not vanity rankings

Who It's For

  • Businesses losing clicks to Google AI Overviews
  • Brands invisible in ChatGPT and Perplexity answers
  • Marketing teams who have done SEO but not AEO
  • Category leaders who should be the AI's default answer
  • Anyone whose buyers now research with AI first
Read the AEO / GEO method
FAQ

AEO & GEO questions

What is AEO (Answer Engine Optimization)?
AEO is structuring and publishing content so AI answer engines like ChatGPT, Perplexity, Google AI Overviews, Claude and Gemini cite it in their generated answers. Where SEO aims to rank a page, AEO aims to get a passage quoted.
What is the difference between AEO and GEO?
AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) describe the same goal, being cited by AI-generated answers. GEO uses the generative-AI framing, AEO the answer-engine framing. The tactics are identical.
Is AEO the same as SEO?
No. SEO optimises to rank in a list of links; AEO optimises to be cited inside an AI answer. They are complementary, and good technical and on-page SEO is the foundation AEO builds on.
Do you serve businesses across Australia?
Yes. AEO and GEO work is delivered remotely for businesses across Australia, including Melbourne, Sydney, Brisbane, Perth and Adelaide, and is platform and CMS agnostic.
How is AEO measured?
By citations and share of AI voice, not rankings. We baseline how often your brand is cited across ChatGPT, Perplexity and Google AI Overviews for your priority queries, then track month over month.
Does llms.txt help?
Not for search ranking, AI search crawlers largely ignore it. It is a useful Business-to-Agent file. The real levers are content structure, authority signals, schema and third-party presence, which is what we focus on.

Become the answer AI quotes

Tell us your category and the questions your buyers ask AI. We'll show you where you stand today and scope the fastest path to being cited.

Get a quote